Marketing Agency Scaled 3 Clients with Monthly Verified Leads

The Challenge

A digital marketing agency specializing in B2B lead generation for SaaS clients needed a reliable source of prospect data for their clients' outbound campaigns. Each client had a different ICP, and the agency was spending 20+ hours per week manually building and verifying lists across three accounts. The inconsistency of data quality from their existing provider was causing client retention issues -- one client had nearly churned after a campaign resulted in a 14% bounce rate that damaged their sending domain.

The Solution

The agency subscribed to VerifiedByTed's Scale plan and used it to fulfill lead data needs for three client accounts simultaneously. Each month, Ted delivered three separate verified lists tailored to each client's unique ICP: one targeting CFOs at manufacturing companies, one targeting CTO/VP Engineering at fintech startups, and one targeting HR Directors at healthcare organizations. All leads were individually verified with ICP match scoring.

Results

• Data preparation time reduced from 20+ hours/week to under 2 hours/week
• Average bounce rate across all three clients dropped to 1.8%
• Client A (manufacturing): reply rate improved from 1.5% to 3.1%
• Client B (fintech): 14 meetings booked in the first month
• Client C (healthcare): campaign launched 2 weeks faster due to eliminated data prep
• Zero client churn in the 6 months since switching data sources
• Agency added 2 new clients due to freed-up capacity

All three client lists delivered within the first week. Consistent monthly delivery thereafter.